Tag Archives: Strategy Analytics

Global Smartphone Shipments Set New Records for 2013

Recent statistics show that there has been a huge surge in the number of smartphones that were shipped during 2013.

According to statistics that were released from International Data Corporation (IDC), 1.004 billion smartphones were shipped in 2013. This is an increase of 38.4% from 2012 where a total of 725.3 million smartphones were shipped.

Therefore, the sales of smartphones accounted for more than half of the overall total of mobile phones sold in 2013 which totaled 1.8 billion.

Ryan Reith who is the program director with IDC’s Worldwide Quarterly Mobile Phone Tracker stated, “Among the top trends driving smartphone growth are large screen devices and low cost. Of the two, I have to say that low cost is the key difference-maker. “

Reith added, “Cheap devices are not the attractive segment that normally grabs headlines, but IDC data shows this is the portion of the market that is driving volume. Markets like China and India are quickly moving toward a point where sub-$150 smartphones are the majority of shipments, bringing a solid computing experience to the hands of many.”

Samsung led the way by capturing 32.3% of global smartphone sales in 2013 with Apple achieving 15.5%.

Neil Mawston who is an Executive Director at Strategy Analytics stated, “Apple grew a sluggish 13 percent annually and shipped 153.4 million smartphones worldwide for 15 percent market share in 2013, dipping from the 19 percent level recorded in 2012. Apple remains strong in the high-end smartphone segment, but a lack of presence in the low-end category is costing it lost volumes in fast-growing emerging markets such as India.”

Smartphones have become more popular over the years due to the multifunctional features they provide as they can be used for both business and personal purposes. As a result of this, there has been a large increase in the amount of data that is being stored on them. It is therefore vital that the owner of the smartphone takes responsibility to ensure that the device is properly protected and that a secure backup of the data on the phone is taken regularly.

By taking a regular backup of the data, the owner can be assured that the data on their phone will not be lost regardless if it is lost, stolen or becomes damaged.

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